There's really no getting around it. The truth is that people rarely buy anything without having read something about it. Whether it's social media, websites, blog posts, advertisements, or even the product packaging...people like to learn more about what you offer in their own way and time, and there's no better way than through the written word. This is why you need to get into the habit of writing...or find someone who can do it for you.
When I communicate this to a
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